Black Businessmen connecting in France to produce a Cognac with Lil’ Boosie
Cognac is a drink that has fills bars, restaurants, and events that welcome Black nightlife in America. The reality is the liquor is only produced in the cognac region of France, where very few Black people live, and fewer Black Americans produce the liquor. Steve ‘Stevo’ Love has partnered with famed rapper Lil’ Boosie to create a cognac with 100% Black ownership. This is a rare reality in the world spirits, challenging industry to navigate in America, and the brothers have come together for an international business venture. Mercadier cognac is named the famed French warrior and is now represented by Lil’ Boosie. Learn about this unique venture and Steve Love’s Midnight Love wine, Ricardo Moore tequila, and more in this interview. Steve represented his business, Love’s Celebrity Brands, well at the inaugural Taste of Black Spirits event Saturday, February 19, 2022.
Love’s Celebrity Brands | Mercadier Cognac, Midnight Love Wine, & Ricardo Moore Tequila | Milwaukee, WI | Instagram: @itsjustmoneyent