The Sweet Spot of the Avenue of Fashions is Good Cakes and Bakes. April Anderson loved baking sweets and witnessing people fall in love with her gift. After college, career, grad school, and marriage, she makes the entrepreneurial leap. Her story is about learning to develop quality sweets and business systems and enjoying the process. April’s understanding of where she fits into her business is explored here. Many gems are shared about money, time, family, and balancing the self.
The Sweet Spot of the Avenue of Fashions with April Anderson of Good Cakes & Bakes
What began as a journey engaging hip-hop audiences, has grown into a career as a marketing consultant. As business people have seen my work, I was propositioned many times to provide graphic design, photography, videography, event planning, website development, and social media campaigning. These initial business contracts inspired me to build Creative Differences Marketing. I’ve balanced my entrepreneurial experience with formal education from Walsh College of Business and Accountancy. My degree in Marketing serves me well in understanding many of the formal, universal, and theoretical marketing approaches used in corporate environments. Formulating this business model has been anchored by the success of my BLOG ‘Detroit is Different.’ I create all content for Detroit is Different. This serves as a prototype of the ways I can design events, websites, graphics, music, podcasts, social media campaigns, and e-mail campaigns. ‘Detroit is Different’ focuses on the people and places of Detroit that add to the culture. Through these people and places, themes are driven. These themes will partner with, sponsor, and advertise for businesses and organizations using this innovative multilevel marketing approach.