Michigan is a mid-western heartland welcoming people worldwide for beautiful Autumns, rich apples & cherries, and American tradition. The essence of the state through the lens of a Black Man magnifies the dual consciousness highlighted in literature by Ralph Ellison, Amiri Baraka, Richard Wright, Yusef Shakur, and many more. Deolis Allen III joined Detroit is Different to share his story giving an insightful perspective to this all. Allen was born in Ann Arbor as his parents finished their collegiate journeys at the University of Michigan. Allen’s parents eventually settled in the Highland Park community to stand as a presence of intellect, value, and success inside a Black community. Allen opens up about Cass Tech, Eastern Michigan University, and the role of Black men in the community. He provides a grand historical overview of the relationship between young men and older men. A member, facilitator, and teacher of the Better Men Outreach program, Allen shares how basketball has been a key in developing relationships and instilling value into young Black men of Detroit.
What began as a journey engaging hip-hop audiences, has grown into a career as a marketing consultant. As business people have seen my work, I was propositioned many times to provide graphic design, photography, videography, event planning, website development, and social media campaigning. These initial business contracts inspired me to build Creative Differences Marketing. I’ve balanced my entrepreneurial experience with formal education from Walsh College of Business and Accountancy. My degree in Marketing serves me well in understanding many of the formal, universal, and theoretical marketing approaches used in corporate environments. Formulating this business model has been anchored by the success of my BLOG ‘Detroit is Different.’ I create all content for Detroit is Different. This serves as a prototype of the ways I can design events, websites, graphics, music, podcasts, social media campaigns, and e-mail campaigns. ‘Detroit is Different’ focuses on the people and places of Detroit that add to the culture. Through these people and places, themes are driven. These themes will partner with, sponsor, and advertise for businesses and organizations using this innovative multilevel marketing approach.