Community is the Curriculum: Kim Sherobbi on Legacy, Leadership, and Love

Published on May 1, 2025 in Introduction by Khary Frazier

“An abandoned house is not an abandoned house unless I see it as that.” In this soul-stirring Detroit is Different interview, Kim Sherobbi reflects on her lifelong commitment to community, tracing her purpose from childhood fashion shows on Bethune Street to founding the Birwood House as a space of radical love and collective leadership. Guided by a lineage of powerful Black women like her grandmother Lula White—”block club president for real”—and shaped by organizers like Ron Scott and the Boggs Center, Sherobbi affirms, “We can figure out how to go through this journey no matter what.” Her story illustrates how deeply community, family, and grief interweave into our purpose: “Community is big… people came to us and loved on us.” Through organizing block parties, teaching physical education with intention, and nurturing youth through programs like Community Lens, Kim lives the ethos that supporting others in finding their power is where transformation begins.

What began as a journey engaging hip-hop audiences, has grown into a career as a marketing consultant. As business people have seen my work, I was propositioned many times to provide graphic design, photography, videography, event planning, website development, and social media campaigning. These initial business contracts inspired me to build Creative Differences Marketing. I’ve balanced my entrepreneurial experience with formal education from Walsh College of Business and Accountancy. My degree in Marketing serves me well in understanding many of the formal, universal, and theoretical marketing approaches used in corporate environments.Formulating this business model has been anchored by the success of my BLOG ‘Detroit is Different.’ I create all content for Detroit is Different. This serves as a prototype of the ways I can design events, websites, graphics, music, podcasts, social media campaigns, and e-mail campaigns. ‘Detroit is Different’ focuses on the people and places of Detroit that add to the culture. Through these people and places, themes are driven. These themes will partner with, sponsor, and advertise for businesses and organizations using this innovative multilevel marketing approach.